2023-Present: Design work for speakflow.com

This page is an ongoing WIP

speakflow logo, two speech bubbles in an orange squircle, spins with personality

Speakflow is an online teleprompter SaaS.

3D Logo Exploration

  • Brand Development

  • UX/UI Design

  • Motion Graphics

  • Misc.

Scope

Magic Mischief

Hero image proposal mock-up

Brand Development

  • Documentation

  • SEO Imagery

  • Social Media

Defined the existing brand.

Documentation
Branding
Refresh

Before

After

I created a set of proprietary vector icons for custom Speakflow features and marketing materials.

Documentation walkthrough videos

I created branded walkthrough videos for the documentation pages.

SEO Blog Images

I created images for Speakflow’s blog that were designed to further develop and establish the existing visual identity.

  • 60 Second Script

  • Delivery Tips

  • Eye Contact

  • Script Writing

  • Training Video Script

  • Video Script

  • Using Scripts

  • Informative Video Script Template

  • Magic Mischief

    Teleprompter App iPhone

  • New List Item

Social Media

Social Media

I used social media content creation as a way to explore and experiment further with the products’ visual and brand identity.

spotlight-template_Artboard-1.png
quote-better_pg1.png
harvey-diamond-01.png
proverb-01_warm.png
sf_tiktok-article_post.png
quote-kipling_20.png
quote-waldo_19.png
quote-gregorybateson_Artboard-1.png
ig-quote-mescon.png
Sync.png
spotlight-keithperhac_2.png

User Experience

Applying best practice heuristics; finding pain points through task and data analysis.

🥾🧗🏞️ User Journey
I did a solo task analysis for every feature Speakflow offers in order to identify pain points and opportunities for system communication.

👉🕳️👈 Leveraging Funnels
I researched sales funnel data to optimize a users ability to upgrade their account.

👩‍💼🔍📊 Defining Cohorts
I also used user data to define audience cohorts that informed marketing efforts.

User Interface

I created marketing materials for the website that communicate the UI for certain use-case specific Speakflow features.

Motion Graphics

Promo

I created a 15-second promotional video for social media using Adobe After Effects.

MOGRT’s

I created some motion graphics templates using After Effects for easy drag-and-drop use in Adobe Premiere.